(I speak slowly. I recommend you watch my videos at 1.25x or 1.5x speed)
Since 2023, business leaders have framed AI as a productivity tool, thanks in part to research showing GPT-4 helped consultants work 25% faster and 40% better. But a brand new study out of Harvard and Procter & Gamble suggests we may have only been asking half the right question.
What if AI isn’t just speeding things up... but actually reshaping how collaboration, expertise, and team structures work?
In this video, I break down:
- What the new research uncovered about human + AI teaming (spoiler: they performed better than human + human teams!)
- Why one AI-augmented person can now match or outperform a human pair
- What this means for how we hire, train, and design our organisations\
- And why your future workforce strategy might need to start with a chatbot
Links to the full studies are below:
- Harvard + Procter & Gamble: https://www.hbs.edu/faculty/Pages/item.aspx?num=67197
- Harvard + BCG: https://www.hbs.edu/faculty/Pages/item.aspx?num=64700
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PS. If you missed it last week... To hear why I’ve stepped away from written blog posts and shifted to weekly unscripted video, and what that says about the future of content in the AI era, go here.
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